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Employee satisfaction survey costs: What should you pay attention to?

Updated: Jul 1

The cost of an employee satisfaction survey is an important consideration when choosing a vendor. Everyone understands that an effective employee satisfaction survey not only provides insight into the happiness of your employees, but can also require significant investment. In this blog, we will go into detail about the cost of an employee satisfaction survey so that you can make an informed decision.

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How much does an employee satisfaction survey cost?

The cost of an employee satisfaction survey can vary greatly depending on various factors such as the size of your organization, the complexity of the questionnaire and the desired analysis methods. In general, the cost of an employee satisfaction survey can be divided into three categories: simple, comprehensive and customized.

1. Basic employee satisfaction survey

This type of research usually only includes a survey solution and basic reporting. The cost is usually between 500 and 2,000 euros, depending on the size of the organization. However, there are also free solutions.

The disadvantage of these studies is that questionnaires often have to be developed by the respondents themselves. Questions are therefore often ineffective because they do not achieve data quality.

2. Comprehensive employee satisfaction survey

This type of research offers deeper analysis and a certain degree of customization of the questionnaire. Customizations often increase the cost of employee satisfaction surveys. These include segmenting results by department or location, as well as advanced reporting.

The costs for employee satisfaction surveys vary between 2,500 and 130,000 euros depending on the size of the company. You can find information about the costs for a one-off survey depending on the size of the organization here:

Number of employees

Indication of costs

0 - 250

1,500 – 6,000 €

250 - 500

6,000 – 12,000 €

500 - 1,000

12,000 – 29,000 €

1,000 - 2,500

29,000€ - 58,000€

2,500 - 5,000

58,000 – 95,000 €


Difficult to give insight

If a provider is significantly more expensive than the stated costs, you should seriously ask yourself whether there isn't something cheaper on the market that is just as good. Many providers also offer pulse measurements. The costs for this vary greatly, but are often higher than for a one-off examination.

3. Tailored employee satisfaction survey

A bespoke survey can be developed for organisations with specific needs. This often includes extensive consulting, workshops and ongoing support. The additional costs can range from €10,000 to over €50,000.

It is advisable to choose a provider that has various questionnaires from which you can compile them in order to avoid excessive customization costs.

How much does an employee satisfaction survey for 100 people cost?

If we look at a specific case, such as the cost of an employee satisfaction survey for 100 people, we see a slightly different dynamic. For a medium-sized company with 100 employees, the costs can be estimated as follows:

Basic option : For a basic examination you can expect costs in the range of 1,000 to 2,000 euros.

Advanced option : For a more in-depth examination, the costs can be up to €5,000.

Tailor-made : For a fully customized study, you can expect costs between 5,000 and 15,000 euros.

Factors that influence the cost of an employee satisfaction survey

Many providers have different packages. The composition of the package you choose often influences the price, but also the functionality you get. For example, a provider may seem cheaper at first glance, but this is disappointing once you get started.

1. Questionnaire design : A simple, standardized questionnaire is less expensive than a customized questionnaire tailored to the specific needs of your organization.

2. Analytics and reports : Simple reports are cheaper, while detailed analytics, including segmentation and detailed insights, often cost more. It's worth noting that this varies greatly between providers.

3. Advice and support : The level of advice and support required can also impact costs. Some organizations want comprehensive advice throughout the process, which can result in higher costs.

4. Frequency of survey : One-time surveys are cheaper than ongoing surveys that collect and analyze feedback on a regular basis.

Price MTO: An Overview

The price of an employee satisfaction survey (MTO) therefore varies greatly based on the factors mentioned above. At Deepler, we offer flexible options tailored to the needs of different organizations. Our goal is to provide you with actionable insights at a cost-effective price.

Conducting an employee satisfaction survey is an investment in the future of the company. It provides valuable insights that can help improve the work environment, increase productivity and reduce employee turnover. Provided it is implemented correctly and with a provider that fits your organization, this way the cost of employee satisfaction surveys can be properly justified.


Understanding the cost of an employee satisfaction survey is important to making an informed decision. Whether you choose a basic option or a customized approach, it's important that research helps you gain valuable insights and take action to improve employee satisfaction and engagement.

At Deepler, we are here to guide you through every step of this process, with solutions that fit your budget and specific needs. Contact us for more information about our services and how we can help you conduct an effective employee satisfaction survey.


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